Lees hier het meest recente artikel van crm-daily.com.
“What is the head of a major enterprise software company doing in a keynote presentation at the Consumer Electronics Show in Las Vegas? That’s a question that Salesforce.com CEO Marc Benioff asked himself on Wednesday. Benioff, who was interviewed on stage by MediaLink CEO and chairman Michael Kassan about Marketing in the Cloud, pointed out that the consumer technology industry is “not my industry per se,” and rhetorically asked himself, “What am I doing here?” To which he answered: “I don’t even know.” But then he went on to cite reasons why consumer technology interests Salesforce.com”
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