Graag wil de redactie dit artikel van crm-daily.com met je delen
“Men talk longer and faster than women when using their cellphones to buy stuff from retailers, according to results of a study released Thursday by Marchex, a mobile advertising company. This bit of intel, no doubt, will be pored over by retailers and tech companies hustling to promote so-called mobile commerce, or m-commerce — the fledging retailing sector hotly pursued by Apple, Amazon.com, Microsoft, Google and others. ABI Research says the m-commerce market could account for 24.4% of overall e-commerce revenue by the end of 2017, a big leap from 2011, when the mobile online commerce market doubled to $65.6 billion”
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