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“In today’s uber-connected online world, every customer is just one click away from the competition. So, how can you win? Oracle President Mark Hurd says the answer lies in using what he calls a “customer-obsessed” marketing strategy”
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“In what could be one of the biggest data breaches in history, the federal government and authorities in several states are investigating the criminal sale of Social Security numbers, bank account data and other personal information for up to 200 million U.S. citizens. The investigations stem from the case of Hieu Minh Ngo, a Vietnamese man who pleaded guilty last month in New Hampshire federal court to selling the data to more than 1,300 of his customers, according to a court transcript. “
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“In a move to help marketers deliver more personalized experiences to customers, IBM has acquired Silverpop. A privately held software company based in Atlanta, Silverpop gives marketers cloud-based tools that automate personalized customer engagements in scalable environments. With the Silverpop acquisition, IBM also picks up 8,000 customers, including the likes of Mazda, Stonyfield Farm and AMD”
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“Social networks are always modifying their appearances. “
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“SAN DIEGO, April 8, 2014 — DB Networks, an innovator of behavioral analysis in database security, today announced that it has named Larry Link, former Senior Vice President of Worldwide Sales for Palo Alto Networks, to its Board of Directors. In this new role, Mr. Link will provide insight and counsel based on his deep domain experience as the company expands its market for its behavioral analysis based IT security products. “