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“IBM proved to the world that it was able to overcome a grand challenge when, in 2011, its speech-enabled Watson supercomputer summarily trounced several champions on the TV game show Jeopardy! Watson’s victory demonstrated that computers could quickly process a vast amount of natural language content with a high degree of certainty. Not surprisingly, businesses took notice and in May 2013, when IBM unveiled its Watson Engagement Advisor for customer interactions, five early adopters came on board”