Lees hier het meest recente artikel van crm-daily.com.
“SAN DIEGO, Feb. “
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“Predictive analytics expert Ingo Mierswa, who also happens to be CEO and founder of RapidMiner, recently blogged about the relationship between big data and smart data. The true power of big data, he explains, lies in creatively using advanced analytics to transform that ‘big’ data into ‘smart’ data and actionable business intelligence. Why Is Big Data Such a Big Deal? “
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“Google signed a major advertising deal with comScore to help the world’s largest Internet search provider win more business from big brands like Kellogg. Google is integrating comScore’s Validated Campaign Essentials, or vCE, measurement technology into its DoubleClick ad business. “
Lees hier het meest recente artikel van Computable CRM.
“De Nederlandse crm-software-ontwikkelaar Scope marketing technology heeft een nieuwe versie van het Scope crm-pakket uitgebracht, Scope 3.2.2 Enterprise Edition. Het systeem biedt nu ook ondersteuning voor IBAN-rekeningnummers en een aantal performanceverbeteringen zijn doorgevoerd. “
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“Hoping to increase the value of its online Office suite, Microsoft is out with the release version of its self-service cloud-based suite of business intelligence tools. Power BI for Office 365, unveiled as a beta version during the summer, provides data access, data management and data analysis tools features through Excel and viewer clients for SharePoint and Windows 8. In a posting Monday on The Official Microsoft Blog, Corporate Vice President Quentin Clark noted that “business intelligence is only used by a fraction of the people that could derive value from it.” He said that what is needed is “modernized business intelligence” to provide the information and insights needed for one’s job or personal life”