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“Most small businesses feel like they are wasting their time on social media, according to a new survey. “
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Internet Advertising Soars on Mobile Ad Gains
donderdag, 18 april 2013 14:45
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“U.S. Internet advertising revenue grew 15 percent to a record $36.6 billion in 2012, with mobile ad revenue growing faster than other types, according to a new report Tuesday. The report from the Interactive Advertising Bureau and PricewaterhouseCoopers said that mobile ad revenue more than doubled from the previous year to $3.4 billion”
Indicee Launches Analytics Tool on AppExchange
dinsdag, 16 april 2013 15:33
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“VANCOUVER, BRITISH COLUMBIA, April 16, 2013 — Indicee, Inc., the leading cloud business intelligence platform for business users, today announced it has launched Indicee Analytics for Sales & Chatter on salesforce.com’s AppExchange, empowering businesses to connect with customers, partners and employees in entirely new ways. The new Indicee Analytics app provides companies with insight into how activity in Salesforce Chatter is impacting sales key performance indicators (KPIs) such as average order values, win rates and time-to-close rates. By bridging data from the Salesforce Sales Cloud and Chatter, the new dashboards show the correlation between social activity and sales performance over time, and help businesses with calculating the ROI of team selling. “
Microsoft’s New World View: Play Nice with Apple, Google
dinsdag, 16 april 2013 13:54
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“Microsoft’s army of product “evangelists” has long preached the benefits of a Windows-centric universe. They still do. But something slightly blasphemous has started to take root at the world’s largest software maker. “
Facebook, Attorneys General Push Teen Online Safety
maandag, 15 april 2013 21:37
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“Looking to beef up its pro-privacy credentials, social media juggernaut Facebook is teaming with a major law enforcement group to promote smart sharing with an awareness campaign and new online tools. The campaign will include a series of “Ask the Safety Team” videos, based on questions obtained by Facebook officials who have “traveled around the country, teaching educators, parents and teens how to safely use our service,” the company announced Monday. “